diff --git a/README.rst b/README.md
similarity index 65%
rename from README.rst
rename to README.md
index b78a02c160cf8cf7185b7716b65266a1c6680df2..eb950eddae4e95e25228f4594b22c40fe69e1682 100644
--- a/README.rst
+++ b/README.md
@@ -1,6 +1,5 @@
 
-Rattail
-=======
+# Rattail
 
 Rattail is a framework / tool kit for building custom apps.  Originally
 intended for use in retail environments, but useful in others also.
@@ -9,6 +8,5 @@ It is released under the GNU General Public License.
 
 This is the core ``rattail`` package.
 
-Please see the  `Rattail Project`_ for more information.
-
-.. _Rattail Project: https://rattailproject.org/
+Please see the [Rattail Project](https://rattailproject.org/) for more
+information.
diff --git a/pyproject.toml b/pyproject.toml
index e72d619b58c4e8289fc52060dd76118f53ee0870..aa5e0a04bde36deead6abe764fe2fcdac329d3d9 100644
--- a/pyproject.toml
+++ b/pyproject.toml
@@ -8,7 +8,7 @@ build-backend = "hatchling.build"
 name = "rattail"
 version = "0.18.11"
 description = "Retail Software Framework"
-readme = "README.rst"
+readme = "README.md"
 authors = [{name = "Lance Edgar", email = "lance@edbob.org"}]
 license = {text = "GNU GPL v3+"}
 classifiers = [