diff --git a/rattail/db/extension/model.py b/rattail/db/extension/model.py
index 90907a793176484c3d0ccbe40729ff07f2358bbe..ae97b240874f5e4559170f608e639307aff476e3 100644
--- a/rattail/db/extension/model.py
+++ b/rattail/db/extension/model.py
@@ -1050,6 +1050,12 @@ class CustomerGroup(Base):
     id = Column(String(20))
     name = Column(String(255))
 
+    def __repr__(self):
+        return "<CustomerGroup: %s, %s>" % (self.id, self.name)
+
+    def __unicode__(self):
+        return unicode(self.name or '')
+
 
 class CustomerGroupAssignment(Base):
     """